Cheer girls have turned around the whole scenario of cricket matches in India where cricket players are considered equal to gods. As Shilpa Shetty, world famous Indian film and television star has been actively involved in almost every aspect of Rajasthan Royals IPL Team’s operations launched a reality show to select cheerleaders for his team. It helped the team acquire popularity to an extent. The ban of cheer girls and serving of liquor during the three IPL matches in Rajasthan raised controversy and got widespread media coverage.